Nord Scène
Services
Design, Branding
Collaborator
J&V
IndustrY
Culture, Arts
YEAR
2024-2025
Nord Scène Group underwent a visual transformation in 2025, and we had the pleasure of assisting them with this evolutionary brand identity refresh.
Revamping and evolving a vibrant brand!
The visual identity required a gentle update. Their services and clients were very familiar with their image, colors, and signature elements. Therefore, it was important to preserve the brand's heritage while adopting a more modern style.
THE CHALLENGE
The needs were specific and, for some, limiting. The dots, the colors, everything was predetermined. We brilliantly rose to this challenge by crafting new messages and an energetic, positive vibe. It was essential for the new image to be dynamic, vibrant, and shout "we're the best, we're here to stay."
OUR CONTRIBUTION
Various approaches were proposed to fully understand where the team stood, and the brand of Groupe Nord Scène. We decided to drop "Groupe" and establish the organization as THE solution for sound, lighting, and video needs in the industry. Nord Scène has a new name and a brand new look.
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